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The app is integrated with Facebook and so users must create profiles on both social platforms.Users can share photos and see other users who are interested in them on the app.The downside of the app is that many users create multiple fake profiles for the fun of it.Lovoo ranks among the top-grossing social networks in Africa.The app is also gaining popularity in East Africa countries, especially in Kenya.The app has a simple user interface and allows users to share real-time photos as they chat with their match. The app targets gay men who prefer to date privately.
Mobile dating apps are slowly overtaking dating websites.
Users can go on a virtual date with their matches for five minutes on the app.
Kenya is among the top African countries with many active users on the app. Such people are not interested in committed relationships or meeting a lifetime mate. Users can vote for the best members and participate in such competitions.
The first generation of mobile applications in Africa targeted basic services such as banking and health services.
However, current applications target economic, political, and social sectors including dating.