Speed dating study
AS A PSYCHOLOGIST, I have always found the concept of speed dating fascinating.
I made some beginner’s mistakes; however, I am not alone in having struggled with speed dating.
In a study in 2011 in the journal , University of Edinburgh psychologist Alison P.
Lenton and University of Essex economist Marco Francesconi analyzed more than 3,700 dating decisions across 84 speed-dating events.
Prior research by Lenton and Francesconi provides some insight into why people might struggle with speed dating.
They found that when the number of participants in a speed-dating event increases, people lean more heavily on innate guidelines, known as heuristics, in their decision making.