Speed dating study

AS A PSYCHOLOGIST, I have always found the concept of speed dating fascinating.

I made some beginner’s mistakes; however, I am not alone in having struggled with speed dating.

In a study in 2011 in the journal , University of Edinburgh psychologist Alison P.

Lenton and University of Essex economist Marco Francesconi analyzed more than 3,700 dating decisions across 84 speed-dating events.

Prior research by Lenton and Francesconi provides some insight into why people might struggle with speed dating.

They found that when the number of participants in a speed-dating event increases, people lean more heavily on innate guidelines, known as heuristics, in their decision making.

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